Cedric Bosch, a University of Arizona Engineering graduate and Phoenix native started working on Rideye after his friend was involved in a hit-and-rush crash on University Boulevard and Euclid Avenue.
Bosch said Rideye is a handlebar mounted camera that records a loop of video every hour and has a battery that will last a month assuming a one hour per day commute.
Bosch said the camera has sensors that detect crashes and will save the video at the time.
The camera will retail for $149, but Kickstarter backers will get the camera for $99.
As the time of this post, Rideye had raised $23,300 of the $32,000 goal with 29 days to go.